Kaseya Design System
Led the strategy and execution of the Kaseya Design System—a scalable foundation supporting 40+ enterprise products. Focused on aligning design with business goals to drive consistency, usability, and efficiency across a complex ecosystem. Managed a team of designers and partnered cross-functionally to deliver intuitive, well-documented solutions that streamline workflows and accelerate development.
Confidentiality
Due to Confidentiality Agreement restrictions, I can't publicly disclose more details of my work at Kaseya. Please contact me directly for more information about this role.
The problem
Since 2022, I’ve been leading the creation and evolution of the Kaseya Design System to address a critical issue: widespread inconsistency and inefficiency across 40+ enterprise products. Each product was designed in isolation, using different components, visual languages, and interaction patterns. This fragmentation made it difficult to scale design efforts, onboard users efficiently, and maintain a unified user experience. The challenge was amplified by our acquisition-heavy growth strategy, which regularly introduced new products with entirely different design standards, further increasing the need for a cohesive, scalable design system.
How we solved it
To solve the fragmentation across Kaseya’s products, we defined a unified experience strategy that aligned with our rapid growth and acquisition model. We began with a comprehensive audit of all products, surfacing inconsistencies in UI patterns, system architecture, and design language. From there, I partnered closely with every product and development team to build trust, understand technical constraints, and align on scalable design goals.
Together with Product Management, we established quarterly roadmaps to ensure focus, prioritization, and measurable outcomes. We then standardized core UI/UX patterns while intentionally designing for edge cases found in our more complex enterprise workflows. To ensure long-term scalability, I created decision-awareness frameworks to share rationale and best practices across the organization. I also empowered designers embedded in product teams to actively contribute to and extend the system, creating a culture of shared ownership and momentum.
This collaborative, scalable approach allowed us to evolve the design system each quarter—improving usability, accelerating product delivery, and achieving widespread adoption across both legacy and newly acquired teams.
Results
The Kaseya Design System has become a strategic enabler across the organization. It now powers an extensive portfolio of enterprise products, streamlining design and development cycles, reducing onboarding time for acquired companies, and delivering a more cohesive and intuitive user experience.
The clear drop in design-related questions and the increasing autonomy of product teams are direct indicators of successful adoption and documentation. Our work has improved collaboration, sped up delivery, and elevated the overall quality and consistency of the Kaseya platform.
This progress wouldn’t have been possible without the incredible designers, engineers, product managers, and executive partners I had the privilege to work with. Thank you for your trust, insight, and commitment to building something impactful—together.
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